Coca-Cola is one of the most recognized brands on the planet—surveys consistently find that around 94% of the world’s population recognizes the red-and-white logo. More than one billion bottles of Coke are sold every day, and people claim to prefer the drink over its main competitor, Pepsi. Why the everlasting popularity? While sound business practices […]
Does Your Signage Do More Harm Than Good?
Signage has several purposes. It provides information, gives direction and promotes businesses. When your signage is well-designed, properly installed and in good condition it is an asset to your business. But when those elements aren’t in place, your signage can do more harm than good.
20 Fun Facts About the Hollywood Sign
When you think of Hollywood, you might think of Humphrey Bogart gazing into Ingrid Bergman’s eyes in Casablanca. You might imagine Cary Grant tooling around the foothills in his 1929 Caddy, or Marilyn Monroe with her pouty lips and swirling white skirt in Some Like it Hot. Or maybe you think of the modern Hollywood, […]
Times Square Signage Through the Years
When you think of the bright lights of New York City, chances are that you’re thinking about Times Square. The most popular tourist destination in the city, Times Square has 39 million visitors every year. The famous, brightly lit signage gives the square its personality and has helped make Times Square a New York icon. […]
The Best of Signs.com 2012
At Signs.com, 2012 was a huge year. We launched this blog, we created an incredible new website for designing and purchasing custom signage, and we managed to have a lot of fun doing it! In 2012, we posted 255 articles on the Signs.com blog, tweeted 1,340 times on Twitter, gave away 16 mini-billboards during our […]
7 Ways to Give Your Business a Fresh New Look
At the beginning of a brand new year, we’re often compelled to think about fresh starts. A brand new list of resolutions is stuck to our fridges (which we’ve cleaned out and filled with healthy vegetables). We’ve put away our holiday decorations and cleaned out the closets at the same time. And the truly dedicated […]
10 Trends for 2013
If you are like me, you are probably wondering what happened to 2012. The year flew by…even though there were times during endless political bickering, strange natural events, and Notre Dame’s return to national football prominence that it felt like it would never end! Either way, 2012 has been a year of ups and downs. […]
The Signs of Christmas
There was once a time when I would go shopping during the holidays and just… shop. I’d enjoy the music, the lights, the festive atmosphere. And then I was hired at Signs.com. To write about… signage. A lot. So now everywhere I go, I see signage. Turns out, those darn signs are everywhere. And you […]
