This article is the first in a series discussing specific company logos, their designs and histories. The definition of the word logo is, “a graphic representation or symbol of a company name, trademark, abbreviation, etc., often uniquely designed for ready recognition.” (1) The best logos, used consistently, provide a strong corporate identity of the businesses […]
Small Business Success Stories: Mobile Medical
Last week I had the pleasure of speaking with Rick Cochran, President and CEO of MMIC (Mobile Medical International Corporation). Mr. Cochran was named the 2011 Small Business Person of the Year by the U.S. Small Business Association. He has also received many other awards for his contributions to business and community and in […]
Small Business Success Stories: Monet Medical
Each year, the U.S. Small Business Administration honors entrepreneurs from all over the country. One exceptional individual is chosen from each state to receive an award and special recognition during Small Business Week in Washington, DC. In 2011, Andrew Caprio, owner of Monet Medical, was chosen as the Utah Small Business Person of […]
3 Ways to Grow Your Business Through Relationships
As you know, this week’s theme is celebrating Small Business Week and today’s post continues the topic by focusing on how your small business can achieve growth by developing specific types of relationships. Whether defined by more sales, more market share or further expansion, growth is different for every company. The issue becomes the “how” […]
Start-Up Checklist: 25 Steps to a Small Business
Think you’re ready to make the plunge and start your own business? Good for you! Now you just have to remember a myriad of details in order to be ready. It can be a little overwhelming. Our checklist will help you get started (though you might need to add a few other tasks to […]
Celebrating Small Business Week
Next week, the U.S. Small Business Administration (SBA) will honor entrepreneurs in celebration of Small Business Week. The SBA provides tons of great resources for small business owners and for those just beginning the process of starting a business.
3 Insights From Mike the Headless Chicken
Running a business isn’t easy; it requires plenty of patience, hard work and dedication. But sometimes things just don’t go the way you expect. Do you ever feel like you’re running around like a chicken with its head cut off? Well, Mike the Headless Chicken sure did. He actually did run around with his […]
Where’s the Bathroom? 6 Tips for Directional Signage
Have you ever been shopping with a three-year-old? There are a few things to know before you go. Be prepared to cut the trip short if he gets cranky. Don’t expect him to ride in a stroller – he thinks he’s too big. But don’t expect him to walk very far, either. Be prepared […]