Everyone has to deal with a difficult client now and then. But sometimes it seems as though you’re spending all your time fixing issues for the same few people. And you might be. Vilfredo Pareto, an Italian economist, came up with a theory that, “a small number of causes is responsible for a large […]
Small Business
Hiring a Designer: When and Why
So you are a ________ (insert business, non-profit, mommy blogger, little league coach, OK, you get the idea.) No matter what you do in life, at some point you will be faced with the question of design. Whether it’s creating a logo, website or sign for your business, an email newsletter for your non-profit […]
Employee Retention: Flexibility Matters
As a business owner, you probably don’t have a set schedule. You work until the work gets done (or you drop from exhaustion). But you also have some flexibility. If your kid gets sick or needs a last-minute ride to soccer practice, you can usually walk out the door and deal with your personal […]
5 Business Tips for a Smooth Checkout
You’ve heard that first impressions are crucial for your business and that is absolutely true. However, your customer’s last impression is just as important. His final moments in your store leave a lasting memory that has an impact on his desire to either become a loyal, repeat customer . . . or never return. […]
