At the beginning of a brand new year, we’re often compelled to think about fresh starts. A brand new list of resolutions is stuck to our fridges (which we’ve cleaned out and filled with healthy vegetables). We’ve put away our holiday decorations and cleaned out the closets at the same time. And the truly dedicated […]
Small Business
10 Trends for 2013
If you are like me, you are probably wondering what happened to 2012. The year flew by…even though there were times during endless political bickering, strange natural events, and Notre Dame’s return to national football prominence that it felt like it would never end! Either way, 2012 has been a year of ups and downs. […]
6 Ways to Promote Your Company’s Charitable Works
A recent Nielsen survey found that many consumers prefer to buy from companies that give back to society. Of those surveyed: 66% say they prefer to buy products and services from companies that have implemented programs to give back to society. 62% prefer to work for those companies. 59% prefer to invest in those companies. […]
Increase Holiday Sales with Shop Local Campaigns
On November 22nd, after the table has been cleared and the last of the pie has been eaten, families all over the country will sit down with the shopping ads and make a game plan for the biggest shopping event of the year: Black Friday weekend. This is a huge money-making weekend for large companies […]
3 Things a Vehicle Graphic has done for my Website
Today’s guest post is courtesy of Andrew Johnson, internet marketer and operator of NewsUtah.org. Enjoy! Think about all of the ways to market a product or service these days – there’s search engine optimization, pay-per-click ads, social media, content marketing, trade shows, seminars, radio, television, newspaper . . . the list goes on. I firmly believe […]
The Race to the Bottom of the Pricing Barrel
When thinking about pricing your merchandise or services you might be tempted to look around at your competitors and then price your stuff the lowest. You figure, this way, customers will choose your company and you’ll make tons of money. But is this strategy the best? Breaking it down into the most simple terms, […]
8 Shoplifting Myths That Cost You Money
According to the National Association for Shoplifting Prevention (NASP), more than $35 million of good are stolen from retailers every day. That’s a whole lot of stuff going out the door. If you’re a retailer, you want to do everything you can to deter shoplifters. And with approximately 27 million shoplifters in the U.S., there’s plenty […]
Is Your Business Prepared for a Disaster?
As a business owner you probably worry about things like inventory, marketing, hiring and training employees and paying the bills. An earthquake seems like a silly thing to worry about, considering all your day-to-day worries. But earthquakes do happen (as do fires, floods and tornadoes). And if you’re not prepared when disaster strikes, your […]
