When you’re looking to print photos, you’ll often have a choice to make when it comes to finish: glossy or matte. The same holds true for a variety of printed marketing products – from business cards and labels to table tents, hang tags, and rack cards, you’ll often be able to select either a glossy […]
Signage 101
Acquiring Images for Your Signs: Signage 101
Your store is making plans for its annual Halloween sale and you think using a picture of Pennywise the evil clown from the It movie would be perfect, right? Or maybe your daughter is a big fan of Marvel’s Avengers and she wants a Black Widow face mask or gaiter – why not just digitize […]
Aqueous Coatings: Signage 101
In an earlier Signage 101 post, we discussed how adding a UV coating can not only boost the durability of your printed piece but also give it some great visual “pop.” But there’s another coating option to consider: aqueous coating. As its name suggests, an aqueous coating is water-based. And just as with its UV […]
The Basics of Corrugated Plastic Yard Signs – Signage 101
Election season is just around the corner – that time of year when we cast our votes to determine everything from Congressional representatives and city mayors to county treasurer, township trustee, and members of the local school board. And, of course, 2020 is a presidential-election year, too. As a result, political messaging and promotions/marketing will […]
UV Coating: Signage 101
Want to give your business cards or post cards some added “visual pop?” Or maybe you simply want to ensure your door hangers or hang tags will hold up under duress? There’s a solution readily available to you: Have a UV coating applied to them.
Color Your World – and Your Signs: Signage 101
In the late 1970s and early ‘80s, one of the most recognized ads on TV (and in print) was from stock-brokerage firm E.F. Hutton: “When E.F. Hutton talks, people listen.” In commercials like this one, crowds in airports, restaurants and even golf tournaments all immediately stop what they’re doing when they hear an investor just […]
Banner Prices: The Basics
With so many options available to you when it comes to printed banners, you might be wondering: Which option is best for you? And how do you know if you’re getting good value for your vinyl banner? Let’s talk banner prices to help you make an informed choice.
Give Your Banners an Edge: Signage 101
Everyone likes having an edge – aka, an advantage – whether it’s in business, in sports, or life in general. Having an advantage, even a slight one, can often mean the difference between being a front runner or ending up at the back of the pack. Banners can benefit from having an edge as well. […]
